Bangkok, Nov 26 – The E-Business means business particularly E-Commerce which is a trillion dollar market in the global standing. In 2015, the prediction of global E-Commerce market continue to be moving in the positive direction with the projected growth of 20.9% in 2015 as compared with 2015.
Investing in an E-Commerce platform will further uplift any brand, making them viral and visible especially on social media. The dynamic and ever-changing E-Commerce ant its platforms showcases the importance of business entities to continue to stay relevant and up-to-date in their E-commerce business operations.
It is prevalent how youths are driving the growth of E-Commerce business worldwide. Most business such as clothing, food and beverage and other lifestyle products are manned by youth entrepreneurs who sell their products through Facebook, Instagram, Shopify and other relevant sites. Youths need to be empowered with cutting edge technologies as it is one of the solutions to establishing a future healthy economic base.
Through this dynamic growth in Southeast Asia as well as Malaysia, The Committee for ASEAN Youth Cooperation (CAYC) with the support of The Ministry of Youth and Sports, Malaysia (KBS), International Youth Centre (IYC), Malaysia Youth Council (MBM) and in collaboration with the National Children and Youth Council Thailand organized an event on E‐Commerce; “Business on the Net, catch it or lose it!” in Eastin Grand Sathorn, Bangkok, Thailand.
Despite uneven economic growth in recent years, an overall rise in income levels has made Thailand one of the countries contributing to the emerging global middle class. Thanks in part to these higher incomes, new groups of people are gaining access to the internet for the first time, according to a new eMarketer report, “Thailand Online: Mobile Devices Will Take the Middle Class to the Web.”
The country’s National Statistics Office (NSO) reported that within Thailand’s population of 62.9 million people ages 6 and older, internet penetration reached 26.5% in 2012, up from 18.2% in 2008. But for broadband the figure is much lower. Thailand’s National Broadcasting and Telecommunications Commission (NBTC) put the country’s number of fixed broadband internet subscribers at 4.5 million as of Q2 2013, a penetration rate of about 6.7% of the population.
The event aims to bring together the new business cultures between Thailand and Malaysia specifically, and ASEAN in general. Not to mention, creating opportunities for all participants to interact and share their experiences and views towards the business future in the ASEAN region. Simultaneously, the event showcased hands-on training workshop to enhance participants’ skills in developing and managing their own website in view to this program.
The cultural integration element of this program will indirectly benefit participants of the trip enabling them to reflect, learn and understand each other’s culture especially for cross-border business operations.